Registration open for 2018 Annual GHCA luncheon

Arias at GHCA Luncheon

The Annual GHCA Luncheon will be held on October 16, 2018, in Houston, Texas.

Our guest speaker will be Albert Scalla, Senior Vice President of Trading at INTL FCStone. Mr. Scalla is flying in from Miami, FL, to address the topic: Why are coffee prices at a 12-year low?

Table sponsorships, annual sponsorships, and individual tickets are available. Register now at https://squareup.com/store/greater-houston-coffee-association or email Cristina Gomez at cgomez@txgulf.org.

Coffee drinking linked to living longer

Refilling your coffee cup could help you fill up more days on your calendar, according to a study published in July by the JAMA Internal Medicine journal. The study showed that drinking coffee is associated with longer life and lower risk of an early death. These findings add to a significant body of research indicating coffee has a positive effect on the heart, live, brain, and more. This even includes heavy coffee drinkers — those drinking more than 8 cups daily —  and individuals with genetics slowing down caffeine processing in the body.

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Blockchain technology offers coffee farmers brighter prospects

A large percentage of the world’s coffee is grown by small farmers earning less than $2 a day – and that amount may only be a promise on a sheet of carbon paper.  Bext360, a Denver-based company a little over a year-old, is seeking to perk up the outlook for these small coffee farmers. By applying technology, particularly the utilization of blockchains, the company seeks to improve the global supply chain for agricultural products. Bext360 is beginning with coffee, and if successful, these farmers could realize higher values for quality coffee in almost instantaneous transactions.

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Study shows coffee brews better group performance

Serving coffee could be the most important item on your meeting agenda. A new study by the Graduate School of Management at the University of California, Davis, shows drinking coffee makes people feel more positive about their individual performance and their group’s performance in group work. Researchers have explored the effects of coffee on individuals, but the new study is the first to examine the effects on performance in group tasks.

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Office coffee market sales expected to increase

A new report by market research firm, Packaged Facts, indicates employers should consider investing more in providing higher-quality coffee options as a productivity tool.  Their report, which analyzes industry and consumer trends shaping the U.S. office coffee service market, suggests when coffee is integrated as a productivity tool the results could show up as a positive on a company’s bottom line. This data offers office coffee service providers new opportunities for sales growth, and the office coffee market is expected to expand accordingly through 2021.

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