Announcing the Coffee Association Webinar Series

The Greater Houston Coffee Association is launching a seven-part webinar series detailing the coffee supply chain from farm to cup. Webinars are FREE to attend thanks to our Annual Sponsor Port Houston!

In Part 1, “From Arabica to Zinfandel,” Robert Sakowitz compares the nuances of two similar industry with products that people consume almost daily – the coffee industry and the wine industry. Registration online now. For more information about sponsorship, email

GHCA Annual Luncheon Featuring Aldo Annese, Aurora Studio Project: Commitment to Do Good

The Greater Houston Coffee Association hosted its annual luncheon on October 15, 2019, and featured guest speaker Aldo Annese, Director I&D of Aurora Studio Project. Annese flew in from Guatemala City, Guatemala for the event. Aurora Studio Project, part of Cepaglobal, is a best practice authentication program for business processes in Guatemala with a commitment to “do good”.

Aurora Studio Project’s goal is to “achieve profitability, excellence, economic and social growth, by maintaining a long term, friendly and equitable relationship with people, the community and the environment.” Annese discussed one of the Aurora’s success stories: improving lives and the regional economy in Verapaz, Guatemala, through the coffee industry. Verapaz is home to 529,000 individuals without basic literacy, which limits their ability to pursue education. The region is impoverished with high rates of poverty, leading to high migration from the farms into the marginal urban areas.

Annese and Aurora have worked with the local farmers to “create a sustainable system, with education for all, that is committed to bringing support to the associate’s family.” Aurora helps coffee producers reach their target markets directly, which dramatically increases the income that the coffee producers receive for their crops. Then, by educating the coffee producers and their communities on how to better spend and invest their earnings, the entire community can improve their standard of living. So far, farmers have sold 288,000 pounds of coffee using this system.

Annese closed the presentation with a challenge to the audience to “be a coffee seed in the hearts of the farmer and his community, being a part of their well-being and growth, committed for the good.”

2019 Annual Luncheon

Join GHCA for the 2019 Annual Luncheon!

Network with coffee professionals in the Greater Houston Port Region over lunch and hear from an education speaker.

This year’s guest speaker is Aldo Annese, Director I&D for Aurora Studio Project. Mr. Annese is flying in from Guatemala to share his experiences with helping small coffee farmers grow their businesses through sustainability, long-term relationships, education, quality, and integral development.

You can watch a video of Mr. Annese here:

Register online for your sponsorship or table now!

Thank you to our sponsors!

Annual Sponsors

  Port Houston

Table Sponsors

Port Houston

As of September 20, 2019

Registration open for 2019 Annual Luncheon

The Greater Houston Coffee Association’s 2019 Annual Luncheon will be held on October 15, 2019, at the Houston Marriott South at Hobby Airport.

The keynote speaker is Aldo Annese,Director of I&D of Aurora Studio Project, a best practice authentication program for business processes in Guatemala.

Mr. Annese was born in Guatemala and completed high school in Kansas. He began his career in the family business of footwear manufacturing, before obtaining his undergraduate degree and forming the Aldo Nero brand of footwear and accessories. Following his Masters degree at University of Barcelona, Mr. Annese became an entrepreneur, starting new companies and reengineering others.

After a health scare gave him a new perspective on life, Mr. Annese and his wife, Lucia, developed the M.A.C. (Mind – Soul – Body) philosophy in the Aurora Studio Project at Cepaglobal to do good, from seed to cup, in the coffee industry. He is working with small coffee farmers to implement business processes to empower them to sell their own coffee at fair prices.

Mr. Annese is an advisor to young entrepreneurs, a Director of Focus in the Family LATAM, former President of the Chamber of Tourism of Santa Ana, Costa Rica, and a managing director of several successful companies in the food, hospitality, manufacturing, real estate development, chemical, and coffee industries.

Tickets and table sponsorships are available at

Dinner Tour aboard the M/V Sam Houston

Coffee-focused boat tour of the Port of Houston

See a part of the Houston Ship Channel few get to experience on this unique M/V Sam Houston Dinner Tour. Guests enjoy a complimentary dinner.

Important notes:

  • Guests must arrive by 5:30 pm for the 5:45 pm boarding.
  • Each guest must have a current government-issued photo ID to board (no exceptions)
  • Registration deadline is 12:00 noon on July 16, 2019. However, this tour will fill up, so register early to save your seat.
  • Attendees will receive an email with the invitation and map.